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Job Title: Marketing and Commercial Manager

Company: Y’S COLOR LTD (Trading as A Little Florist / Chubby Loops)

Location: London, UK

Salary: £50,100 per annum

Type: Full-Time, Permanent

 

About the Company

Y’S COLOR LTD is a London-based creative retail brand specialising in handmade crochet flowers and dolls. Trading under the names A Little Florist and Chubby Loops, the company combines craftsmanship with design to deliver unique and emotionally resonant products. The brand maintains a strong physical retail presence through curated pop-up events and permanent market stalls across London, including Greenwich Market, Portobello Green Market, and collaborations with Westfield and Battersea Power Station.

 

Role Overview

We are seeking a skilled and experienced Marketing and Commercial Manager to lead the company’s marketing strategy, commercial development, and business expansion efforts. This role is critical to converting growing brand awareness into sustained revenue, strengthening operational processes, and driving scalable growth across both online and offline channels.

 

Key Responsibilities

 

Develop and implement go-to-market strategies, integrating market research, pricing, channel planning, and campaign execution

 

Lead product launches, manage content calendars, and oversee website and marketplace optimisation

 

Build and maintain partnerships with event organisers, retail landlords, and corporate clients

 

Analyse customer data and sales figures to improve conversion and customer lifetime value

 

Prepare marketing and sales reports for senior management and stakeholders

 

Set and track sales targets, coordinate promotional plans, and negotiate commercial terms

 

Support team training, standardise internal processes, and ensure alignment across departments

 

Candidate Requirements

 

Proven experience in marketing or commercial management, preferably within creative, retail, or lifestyle sectors

 

Strong understanding of digital marketing, brand positioning, and customer engagement

 

Excellent communication, negotiation, and organisational skills

 

Ability to manage multiple projects in a fast-paced entrepreneurial environment

 

International market knowledge and multilingual ability (especially Mandarin/English) is desirable

 

A genuine appreciation for artisan craftsmanship and community-focused retail is a plus

 

Why Join Us

This is an opportunity to join a fast-growing independent brand at a pivotal stage of development. You will play a key role in shaping commercial strategy, expanding market reach, and building meaningful partnerships, all within a creative and highly motivated team environment.

 

How to Apply

Please submit your CV and a short cover letter to info@alittleflorist.com, quoting “Marketing and Commercial Manager – Application” in the subject line. Shortlisted candidates will be contacted for an interview.

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